Aim: To research local products, venues, events, bussiness and identify how/why they are relevent to their target audience.

Production of magazines and paid for either by:

• Advertising brands and products within it
• Purchase price
• Pre-paid subscription services
• Or all of the above

Brighton Venues	Type of Venues	URL
The Dome	Entertainment	http://brightondome.org/
Concorde 2	Entertainment	http://brightondome.org/
Brunswick	Pub Food & Drink & Entertainment	http://www.thebrunswick.net/
The Haunt	Entertainment	http://www.skiddle.com/whats-on/Brighton/The-Haunt/
Sticky Mikes Frog Bar	Bar- Food & Drink & Entertainment	http://www.drinkinbrighton.co.uk/stickymikesfrogbar
Coco Loco	Entertainment	http://www.cocolocotribe.com/
Coalition	Entertainment	http://www.drinkinbrighton.co.uk/coalition

Main Audience From: http://www.ipcadvertising.com/

Mass Market Women:

Upmarket Women:

Upmarket Men:

Young Men:

I would use the Brighton Centre.


I think people will continue talking about The Brighton Centre continuously throughout the year in my magazine.